Benetton: Online Annual Report
The Benetton Group also follows the best international practices by portraying its annual results online. The objective of Benetton Investor Relations is to make the Annual Report available online too.
In this initial collaboration between Message and Benetton, the online Annual Report is planned as an independent website which reflects the graphics of the corporate website. The content is reorganised to make surfing online easier and the tables are replicated online with direct links to the complementary notes. The home page presents some new features: on one side an automatic slide show indicating the principal economic and financial results and, on the other side, a question and answer column headed “Did you know that” enlightening users on aspects of the Benetton Group not everybody is acquainted with.




